Network
Launch Date
Consensus
Note
Sepolia
Oct 2021
PoW
Like-for-like representation of Ethereum
Görli
Jan 2019
PoA
Proof-of-Authority
Kiln
Mar 2022
PoS
Post-Merge (for ETH2), shadow fork of the mainnet
Kintsugi
Dec 2021
PoS
DEPRECATED, use Kiln; post-Merge (for ETH2)
Ropsten
Nov 2016
PoW
DEPRECATED, use Sepolia; the Merge to happen on Jun 8, 2022
Rinkeby
Apr 2017
PoA
DEPRECATED, use Görli and Görli Faucet
Kovan
Mar 2017
PoA
DEPRECATED, use Sepolia or Görli
List of active and deprecated Ethereum testnets, including Kintsugi.
Features
Optimistic rollup 
ZK-rollup 
Proof
Uses fraud proofs to prove transaction validity. 
Uses validity (zero-knowledge) proofs to prove transaction validity. 
Capital efficiency
Requires waiting through a 1-week delay (dispute period) before withdrawing funds. 
Users can withdraw funds immediately because validity proofs provide incontrovertible evidence of the authenticity of off-chain transactions. 
Data compression
Publishes full transaction data as calldata to Ethereum Mainnet, which increases rollup costs. 
Doesn't need to publish transaction data on Ethereum because ZK-SNARKs and ZK-STARKs already guarantee the accuracy of the rollup state. 
EVM compatibility
Uses a simulation of the Ethereum Virtual Machine (EVM), which allows it to run arbitrary logic and support smart contracts. 
Doesn't widely support EVM computation, although a few EVM-compatible ZK-rollups have appeared. 
Rollup costs
Reduces costs since it publishes minimal data on Ethereum and doesn't have to post proofs for transactions, except in special circumstances. 
Faces higher overhead from costs involved in generating and verifying proofs for every transaction block. ZK proofs require specialized, expensive hardware to create and have high on-chain verification costs. 
Trust assumptions
Doesn't require a trusted setup. 
Requires a trusted setup to work. 
Liveness requirements
Verifiers are needed to keep tabs on the actual rollup state and the one referenced in the state root to detect fraud. 
Users don't need someone to watch the L2 chain to detect fraud. 
Security properties 
Relies on cryptoeconomic incentives to assure users of rollup security. 
Relies on cryptographic guarantees for security. 
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NFTs
TOKEN GATING OVERVIEW

What is NFT token gating?

Learn What Token Gating Is, How it Works, and When to Use it to Strengthen Your Online Community
Last Updated:
October 19, 2022
Table of Contents
Table of Contents
Table of Contents

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Non-fungible tokens are digital assets that can be used to provide access to exclusive web3 communities and platforms through a token gating verification system.

This article explains why token gating is an effective marketing strategy for strengthening web3 communities, introduces Alchemy's NFT API that developer teams can use to set up token gating, and explains how creators can manage their project.

What is token gating?

Token gating is a verification method whereby communities can provide exclusive access to spaces, events, content, and communities to people who own specific digital assets in their wallet.

Why is token gating a good web3 marketing strategy?

Token gating is essential to the success of any web3 marketing strategy because it is one of the most effective ways to strengthen a community among token holders. Some benefits of token gating include:

1. Creates Exclusivity

Token gating generates exclusivity for token holders, and allows project creators to grant access to content, events, and merch exclusively to token holders. 

Token gating benefits both creators and token holders:

  • Creators have greater control over who can access their community's products and content
  • Token holders benefit by getting preferential access based on their level of support

The exclusivity that token gating creates is exemplified by The Block’s tokenized paywall access to exclusive articles. The Block uses Access Protocol and issues Access Tokens on crypto marketplaces for consumers to purchase. Access Token holders are then able to access The Block’s exclusive subscriptions. 

2. Strengthens Community

Token gating builds community among token holders. By providing access to token holders-only communication channels like Discord and content like Alchemy University's free Ethereum Developer bootcamp, token gating allows holders to congregate and develop a sense of community.

An example of effective community-building with token gating is VeeCon.

VeeCon is a multi-day mega-conference hosted by GaryVee, which is only accessible to VeeFriends token holders. Every VeeFriend holder is airdropped a unique VeeCon ticket that they can use to visit the conference or sell on the open market.

3. Rewards Holders

Token gating allows token holders to access special rewards. For instance, token holders can receive exclusive merch or acquire entrance into special festivals and events. 

An example of token holders rewards, is Lyrical Lemonade, a Chicago-based multimedia giant. Lyrical Lemonade launched a tech subsidiary, L3mon, which spearheaded its first NFT drop, The Carton NFT Collection. There are only 500 holders of this NFT, and holders of Carton NFTs get three years of access to Lyrical Lemonade’s Summer Smash festival. Tickets are airdropped to all holders.

How does token gating work?

Token gating tools check the contents of a user's wallet to see if they are the owner of a specific asset, and once ownership is verified, the owner is able to access the gated areas. Different projects use various NFT verification tools like Collab.Land on Ethereum.

What are examples of token gating?

An example of token gating is the access restrictions and roles assigned to a user determined by the quantity or utility of a token in their crypto wallet. The following are two examples of how token gating functions:

1. Discord

A private communication channel is restricted by a token gated portal, and requires users to log into Discord and connect their crypto wallets. Token gated Discord works with both hot wallets and cold wallets.

Once a user connects their crypto wallet, web3 tools like Matrica on Solana verifies if the user holds the required token in their wallet. Depending on the collection or token owned in the wallet, access to Discord channels and roles will be assign with Discord's API.

Users who do not hold the necessary token can purchase an NFT from a popular NFT marketplace like OpenSea, Rarible, or Magic Eden.

2. Shopify

Token creators can partner with Shopify on token gated merchandise by adding a token gating app to their online store and deciding which products, collections, and experiences will be available exclusively for token holders.

Currently, Shopify’s gated merch shop is in beta, open by invitation only to select merchants with an NFT collection. Some brands token gating on Shopify include World of Women, Stapleverse, and Doodles.

What API endpoints can be used to set up token gating?

There are three API endpoints creators may use to set up token gating with Alchemy's NFT API: getOnwersForCollection, isHOlderOfCollection, and getNFTs. The following list highlights the specific function of each:

What chains does Alchemy's NFT API support?

Alchemy’s NFT API offers comprehensive NFT API support that lets you instantly find, verify, and display any NFT  across all major blockchains. Currently supported chains include: Ethereum, Polygon, Arbitrum, and Optimism.

Alchemy's NFT API also supports the following testnets:

  • Goerli
  • Mumbai
  • Arbitrum Goerli
  • Optimism Goerli

Start Token Gating Your Web3 Communities

Token gating is an effective web3 marketing strategy for creating value and strengthening communities through exclusivity and rewards. Token gating uses API endpoints to read the data of a digital wallet to verify the necessary token that will grant or deny the token holder access into an online community. Token gating is an important tool for project teams to develop marketing strategies that allows for greater control over their projects, while also providing token holders a valuable asset. 

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NFTs
TOKEN GATING OVERVIEW

What is NFT token gating?

Learn What Token Gating Is, How it Works, and When to Use it to Strengthen Your Online Community
Last Updated:
October 19, 2022
Last Updated:
March 14, 2023
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Table of Contents

Non-fungible tokens are digital assets that can be used to provide access to exclusive web3 communities and platforms through a token gating verification system.

This article explains why token gating is an effective marketing strategy for strengthening web3 communities, introduces Alchemy's NFT API that developer teams can use to set up token gating, and explains how creators can manage their project.

What is token gating?

Token gating is a verification method whereby communities can provide exclusive access to spaces, events, content, and communities to people who own specific digital assets in their wallet.

Why is token gating a good web3 marketing strategy?

Token gating is essential to the success of any web3 marketing strategy because it is one of the most effective ways to strengthen a community among token holders. Some benefits of token gating include:

1. Creates Exclusivity

Token gating generates exclusivity for token holders, and allows project creators to grant access to content, events, and merch exclusively to token holders. 

Token gating benefits both creators and token holders:

  • Creators have greater control over who can access their community's products and content
  • Token holders benefit by getting preferential access based on their level of support

The exclusivity that token gating creates is exemplified by The Block’s tokenized paywall access to exclusive articles. The Block uses Access Protocol and issues Access Tokens on crypto marketplaces for consumers to purchase. Access Token holders are then able to access The Block’s exclusive subscriptions. 

2. Strengthens Community

Token gating builds community among token holders. By providing access to token holders-only communication channels like Discord and content like Alchemy University's free Ethereum Developer bootcamp, token gating allows holders to congregate and develop a sense of community.

An example of effective community-building with token gating is VeeCon.

VeeCon is a multi-day mega-conference hosted by GaryVee, which is only accessible to VeeFriends token holders. Every VeeFriend holder is airdropped a unique VeeCon ticket that they can use to visit the conference or sell on the open market.

3. Rewards Holders

Token gating allows token holders to access special rewards. For instance, token holders can receive exclusive merch or acquire entrance into special festivals and events. 

An example of token holders rewards, is Lyrical Lemonade, a Chicago-based multimedia giant. Lyrical Lemonade launched a tech subsidiary, L3mon, which spearheaded its first NFT drop, The Carton NFT Collection. There are only 500 holders of this NFT, and holders of Carton NFTs get three years of access to Lyrical Lemonade’s Summer Smash festival. Tickets are airdropped to all holders.

How does token gating work?

Token gating tools check the contents of a user's wallet to see if they are the owner of a specific asset, and once ownership is verified, the owner is able to access the gated areas. Different projects use various NFT verification tools like Collab.Land on Ethereum.

What are examples of token gating?

An example of token gating is the access restrictions and roles assigned to a user determined by the quantity or utility of a token in their crypto wallet. The following are two examples of how token gating functions:

1. Discord

A private communication channel is restricted by a token gated portal, and requires users to log into Discord and connect their crypto wallets. Token gated Discord works with both hot wallets and cold wallets.

Once a user connects their crypto wallet, web3 tools like Matrica on Solana verifies if the user holds the required token in their wallet. Depending on the collection or token owned in the wallet, access to Discord channels and roles will be assign with Discord's API.

Users who do not hold the necessary token can purchase an NFT from a popular NFT marketplace like OpenSea, Rarible, or Magic Eden.

2. Shopify

Token creators can partner with Shopify on token gated merchandise by adding a token gating app to their online store and deciding which products, collections, and experiences will be available exclusively for token holders.

Currently, Shopify’s gated merch shop is in beta, open by invitation only to select merchants with an NFT collection. Some brands token gating on Shopify include World of Women, Stapleverse, and Doodles.

What API endpoints can be used to set up token gating?

There are three API endpoints creators may use to set up token gating with Alchemy's NFT API: getOnwersForCollection, isHOlderOfCollection, and getNFTs. The following list highlights the specific function of each:

What chains does Alchemy's NFT API support?

Alchemy’s NFT API offers comprehensive NFT API support that lets you instantly find, verify, and display any NFT  across all major blockchains. Currently supported chains include: Ethereum, Polygon, Arbitrum, and Optimism.

Alchemy's NFT API also supports the following testnets:

  • Goerli
  • Mumbai
  • Arbitrum Goerli
  • Optimism Goerli

Start Token Gating Your Web3 Communities

Token gating is an effective web3 marketing strategy for creating value and strengthening communities through exclusivity and rewards. Token gating uses API endpoints to read the data of a digital wallet to verify the necessary token that will grant or deny the token holder access into an online community. Token gating is an important tool for project teams to develop marketing strategies that allows for greater control over their projects, while also providing token holders a valuable asset. 

Non-fungible tokens are digital assets that can be used to provide access to exclusive web3 communities and platforms through a token gating verification system.

This article explains why token gating is an effective marketing strategy for strengthening web3 communities, introduces Alchemy's NFT API that developer teams can use to set up token gating, and explains how creators can manage their project.

What is token gating?

Token gating is a verification method whereby communities can provide exclusive access to spaces, events, content, and communities to people who own specific digital assets in their wallet.

Why is token gating a good web3 marketing strategy?

Token gating is essential to the success of any web3 marketing strategy because it is one of the most effective ways to strengthen a community among token holders. Some benefits of token gating include:

1. Creates Exclusivity

Token gating generates exclusivity for token holders, and allows project creators to grant access to content, events, and merch exclusively to token holders. 

Token gating benefits both creators and token holders:

  • Creators have greater control over who can access their community's products and content
  • Token holders benefit by getting preferential access based on their level of support

The exclusivity that token gating creates is exemplified by The Block’s tokenized paywall access to exclusive articles. The Block uses Access Protocol and issues Access Tokens on crypto marketplaces for consumers to purchase. Access Token holders are then able to access The Block’s exclusive subscriptions. 

2. Strengthens Community

Token gating builds community among token holders. By providing access to token holders-only communication channels like Discord and content like Alchemy University's free Ethereum Developer bootcamp, token gating allows holders to congregate and develop a sense of community.

An example of effective community-building with token gating is VeeCon.

VeeCon is a multi-day mega-conference hosted by GaryVee, which is only accessible to VeeFriends token holders. Every VeeFriend holder is airdropped a unique VeeCon ticket that they can use to visit the conference or sell on the open market.

3. Rewards Holders

Token gating allows token holders to access special rewards. For instance, token holders can receive exclusive merch or acquire entrance into special festivals and events. 

An example of token holders rewards, is Lyrical Lemonade, a Chicago-based multimedia giant. Lyrical Lemonade launched a tech subsidiary, L3mon, which spearheaded its first NFT drop, The Carton NFT Collection. There are only 500 holders of this NFT, and holders of Carton NFTs get three years of access to Lyrical Lemonade’s Summer Smash festival. Tickets are airdropped to all holders.

How does token gating work?

Token gating tools check the contents of a user's wallet to see if they are the owner of a specific asset, and once ownership is verified, the owner is able to access the gated areas. Different projects use various NFT verification tools like Collab.Land on Ethereum.

What are examples of token gating?

An example of token gating is the access restrictions and roles assigned to a user determined by the quantity or utility of a token in their crypto wallet. The following are two examples of how token gating functions:

1. Discord

A private communication channel is restricted by a token gated portal, and requires users to log into Discord and connect their crypto wallets. Token gated Discord works with both hot wallets and cold wallets.

Once a user connects their crypto wallet, web3 tools like Matrica on Solana verifies if the user holds the required token in their wallet. Depending on the collection or token owned in the wallet, access to Discord channels and roles will be assign with Discord's API.

Users who do not hold the necessary token can purchase an NFT from a popular NFT marketplace like OpenSea, Rarible, or Magic Eden.

2. Shopify

Token creators can partner with Shopify on token gated merchandise by adding a token gating app to their online store and deciding which products, collections, and experiences will be available exclusively for token holders.

Currently, Shopify’s gated merch shop is in beta, open by invitation only to select merchants with an NFT collection. Some brands token gating on Shopify include World of Women, Stapleverse, and Doodles.

What API endpoints can be used to set up token gating?

There are three API endpoints creators may use to set up token gating with Alchemy's NFT API: getOnwersForCollection, isHOlderOfCollection, and getNFTs. The following list highlights the specific function of each:

What chains does Alchemy's NFT API support?

Alchemy’s NFT API offers comprehensive NFT API support that lets you instantly find, verify, and display any NFT  across all major blockchains. Currently supported chains include: Ethereum, Polygon, Arbitrum, and Optimism.

Alchemy's NFT API also supports the following testnets:

  • Goerli
  • Mumbai
  • Arbitrum Goerli
  • Optimism Goerli

Start Token Gating Your Web3 Communities

Token gating is an effective web3 marketing strategy for creating value and strengthening communities through exclusivity and rewards. Token gating uses API endpoints to read the data of a digital wallet to verify the necessary token that will grant or deny the token holder access into an online community. Token gating is an important tool for project teams to develop marketing strategies that allows for greater control over their projects, while also providing token holders a valuable asset. 

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