Novel is an all-in-one NFT tool that helps its NFT holders build no-code eCommerce stores, founded in October 2021 by Anna Merzi, Brian Sugar, Roger Beaman.  With Novel, users can create token-gated stores, create an NFT collection within minutes, sell NFTs on Shopify, and offer token-gated benefits to customers. Developers can use Novel's API to bring token-gating features to their applications with a single line of code.