In an increasingly globalised and dynamic market, it is important for customers to know the quality of the products they buy. Transparent sellers are committed to letting customers know that their products are manufactured following strict guidelines, regarding both the quality of the components used and the quality of life of the workforce. The best way for companies to ensure their supply chains are clean and compliant is to use a publicly verifiable system that certifies that their data is reliable. With Traxed, companies can easily certify what they and their suppliers claim at a low cost.